River Architects: The First 40 Years

Time flies when you’re having fun. In 40 years, we’ve had the privilege of being involved in 1,420 projects since January 1, 1981. They include $5,000 additions to $80 million-dollar science buildings and are connected by our unique collaborative design process. We have a passion for our work and have appreciated our relationships with our clients. We are humbled by these opportunities and look forward to new challenges.

The Early Years: 1981-1990

The leap of faith to start the firm in 1981 with interest rates at 21.5% was the big move. The next few years were focused on finding projects to align with our studios of work: commercial, education, historic preservation, civic, churches and residential. Our goal was to build a design firm with a reputation for creativity and service.


The Growing Years: 1991-2000

The firm had built a foundation of quality work that supported pursuing larger and more complicated projects. Our portfolio was diverse enough to think big and we were successful with our first campus projects at Viterbo University and the University of Wisconsin – La Crosse. In 1997 the firm name was deliberately changed to redirect the emphasis from individuals to a collaborative enterprise.


The Transitional Years: 2001-2010

We were warned about the challenges surrounding a name change, but the transition was smooth. Our brand recognition had solidified and our marketing focus on pursuing more challenging projects intensified. We expanded our work with libraries, churches and commercial opportunities. The first big test of our resolve came in 2008 with the start of the recession.


The Established Years: 2011-2020

We survived the four-year recession and emerged ready to grow our portfolio. We strategically focused on large campus and one-of-a-kind projects. Our work on the Shrine of Our Lady of Guadalupe and multiple projects in the $20 to $80 million-dollar-range at the University of Wisconsin campuses at Superior, Eau Claire, Stout, Platteville and La Crosse are a testament to that resolve.